one.gifWe are very proud to announce that ONE: The Campaign to Make Poverty History has partnered with Mobile Accord to launch a new suite of advanced member contact solutions designed to connect ONE with its supporters via the mobile phone.

An excerpt from the press release announcing our new partnership:

“The move to make mobile an integral part of our day-to-day outreach efforts aligns perfectly with what makes ONE so effective and different from other organizations.”Kimberly Cadena, ONE Campaign spokesperson

To kick-off the partnership, we’re helping ONE roll-out several SMS campaigns that will generate new support, educate existing supporters, coordinate volunteers, and designed to seamlessly integrate with their existing member relationship management database. We’re also working on a couple of brand new SMS applications that ONE will be using here in the near future. (Stay tuned…)

Over the past couple of weeks ONE has had a ton of other great things happening as well. For example, ONE co-founder Bono was the first-ever guest editor for Vanity Fair, publishing a special Africa issue of the magazine that hit newsstands yesterday. They also just launched their presidential initiative called ONE Vote ’08, an “unprecedented, bi-partisan campaign to make global health and extreme poverty foreign policy priorities in the 2008 presidential election”, in which 9,558 ONE members joined a conference call with Senators Bill Frist and Tom Daschle, Ben Affleck and ONE CEO Susan McCue on Monday evening.

The entire Mobile Accord team is thrilled to be working with ONE and its great staff!

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